What you’ll find in this week’s Triple Threat:
💥 Power: The “Lego-style” AI tool CEOs are using to turn overwhelming automation into simple growth systems
🎯 Precision: What Ralph Lauren’s latest AI move signals about the future of buying and selling in every industry
🚀 Momentum: A custom GPT that helps executives publish thought leadership that actually sounds like them
💥 Power: A tool that unlocks a new superpower for your business
Gumloop: Building Agentic AI Like Legos for Your Company
What it is: Agentic AI sounds futuristic and complicated. These are software agents that can research, reason, and act on your behalf. Most leaders assume it requires engineers, APIs, and heavy setup to even get started.
Gumloop makes it simple. Think of it like building with Legos for your business systems. Each block is a task such as research leads, scrape competitor sites, summarize insights, or update your CRM. You snap them together to create an AI agent that runs on its own.
No code. No APIs. No IT support. Just stacking blocks until you have a workflow that works.
Why it’s worth trying: Gumloop makes agentic AI accessible to every leader. Instead of waiting weeks for operations or data teams, you can launch workflows in minutes. Teams using Gumloop report:
Hours of manual research and reporting eliminated
Real-time lead and competitor monitoring delivered into Slack or Sheets
Faster execution of sales and marketing campaigns without additional staff
How to Put It Into Play
Market Intelligence Without Analysts → Stack “Scrape Competitor” + “Summarize” + “Send to Slack” and receive weekly executive briefs
Lead Research Without SDRs → Combine “Find Prospects” + “Enrich Data” + “Send to CRM” and let the agent work around the clock
Campaign Insights Without Marketing Ops → Build “Track Campaigns” + “Analyze Sentiment” + “Report” to get instant performance insights
Relevant Use Cases
Sales Leaders → Gumloop qualifies and routes only the best leads to reps
Marketing Leaders → Competitor monitoring and reporting without operations overhead
Executives → Live AI powered updates delivered straight into Slack or email
How It Stacks Up
vs. DIY Agentic AI → No complexity, just drag and drop blocks
vs. Zapier or Make → They move data, Gumloop agents actually think and act
vs. Hiring More Operations Staff → Always-on automation that scales without payroll
How to Use It (High Level)
Connect Gumloop to your tools like Slack, Notion, CRM, or Sheets
Stack together blocks for the workflow you want to automate
Launch your agent and let it run continuously in the background
Review results weekly to see insights delivered and time saved
First step: Try Gumloop’s free trial and build your first workflow in under 30 minutes. If you can stack Legos, you can build agentic AI.
👉 Explore here: gumloop.com
🎯Precision: A real-world case where the strategy clicked—and what it means for growth, trust, and traction
Ask Ralph: How a Luxury Brand Made Conversational Commerce Mainstream
Ralph Lauren recently launched Ask Ralph, an AI-powered stylist inside its app. Customers can ask questions like “What should I wear to a concert?” and instantly receive personalized outfit recommendations tied to inventory and brand aesthetics.
What clicked:
Customers received curated advice in real time instead of scrolling through hundreds of items
The experience blended inspiration, service, and purchase into one seamless conversation
Every interaction reflected Ralph Lauren’s brand voice, making it feel like chatting with an in-store stylist
The bigger signal: While this example comes from a luxury retail brand, the principle applies to every business. Whether you sell high fashion, industrial parts, or manufacturing services, buyers are shifting from static forms and long email threads to instant, AI-driven conversations that reduce friction and speed decisions.
The hidden shifts behind the results:
Conversations replace clicks. People now expect to discover, evaluate, and act through natural dialogue.
Brand voice lives in AI. Agents represent your company in the same way frontline staff once did.
Data becomes dialogue. Every interaction captures insights about what customers want and how they decide.
Why this matters for your business:
B2B buyers will expect the same seamless experience they enjoy as consumers
Conversational AI collapses friction in funnels, from quote requests to demos to reorders
Even “boring” industries like logistics, construction, and manufacturing can use conversational commerce to remove waste and accelerate growth
How to apply it as a leader:
Audit your entry points like “Request a Quote” or “Book a Demo” and replace static forms with conversational flows
Train your AI assistant not just on product specs but on brand values, FAQs, and sales playbooks
Connect the assistant to calendars and CRMs so qualified buyers can move from chat to meeting in minutes
Bottom line: Ralph Lauren proves that conversational commerce creates engagement and conversion in retail. The lesson for leaders is bigger: every business, from luxury to manufacturing, is moving toward AI-powered dialogue as the new default. Those who embrace it now will set the pace.
You can read more about Ask Ralph here.
🚀 Momentum — A custom GPT I create to help you take action today
Thought Leadership GPT: Scale Your Voice Without Losing Authenticity
Most executives hesitate to use AI for content because “authentic” and “AI” sound like an oxymoron. The truth is, authenticity comes from the raw material you feed the system. If you provide past posts, speeches, values, and themes, the GPT will echo your real voice — not a generic AI tone. Instead of ghostwriting from scratch, it acts more like an accelerator, turning your ideas into polished drafts faster.
Who it’s for: Business leaders who want to grow visibility and influence but don’t have hours to write or a team of editors to keep content flowing.
What it does: You upload your past content and brand guidelines, then the GPT produces LinkedIn posts, articles, speeches, and talking points that sound like you. It adapts to different formats , a short LinkedIn post, a keynote opener, or a customer letter — while staying rooted in your authentic style.
Why it’s worth using:
Keeps you consistent without outsourcing your voice to a ghostwriter
Speeds up publishing so you never miss a chance to shape the conversation
Produces drafts that are 80–90% finished, saving you time while keeping you in control
Turns raw inputs — notes, transcripts, one-liners — into audience-ready content
👉 Try Thought Leadership GPT
*Note: You will need a ChatGPT account (ideally a Plus or Team plan) to run this GPT.
Too many teams are stuck piecing together point solutions and hoping it adds up to growth. The truth is, complexity kills momentum.
If you want clarity, book a 30-minute Growth Plan session Together, we’ll map how AI can simplify your sales motion, sharpen your message, and turn buyer signals into repeatable wins.
I also drop daily, tactical insights on the real intersection of sales, marketing, and AI over on LinkedIn.
If this issue gave you an edge, pass it along to another leader who’s building for scale.
Cheers!
—
Alexandria Ohlinger
CEO, Leadway