What you’ll find in this week’s Triple Threat:
💥 Power: The “agentic CRM” changing how CEOs think about sales and marketing
🎯 Precision: Why Salesforce’s biggest AI bet yet should have every leader’s attention
🚀 Momentum: A GPT that gives you fresh experiments to fully optimize every campaign
💥 Power: A tool that unlocks a new superpower for your business
SuperAGI: The First Agentic CRM That Executes, Not Just Tracks
What it is: SuperAGI is a new kind of CRM built with AI agents that don’t just log customer data, they take action. Instead of your team manually sending outreach emails, qualifying leads, or updating records, SuperAGI’s agents do it for you: finding prospects, sending messages, following up, drafting campaigns, and even summarizing sales calls.
It’s designed to replace 10+ separate sales and marketing tools with one system that actively grows your pipeline, improves customer engagement, and frees your team from repetitive tasks.
Why it’s worth trying: CEOs know two things kill growth: wasted time and rising software costs. SuperAGI tackles both. Customers report:
4x revenue growth from more consistent follow-up
70% cost savings by consolidating tools
80% higher conversion rates with personalized outreach
18+ hours per week saved per employee by automating routine work
How to Put It Into Play
Increase Sales Opportunities – Let AI agents handle prospecting, emails, and follow-ups so your team spends time only on warm leads.
Automate Marketing Campaigns – Build drag-and-drop campaigns across email, text, and WhatsApp—without needing multiple tools.
Get Deal Insights Instantly – SuperAGI records meetings, creates summaries, and flags buyer signals automatically.
Protect Revenue – Detect churn risks early and trigger personalized win-back messages.
Relevant Use Cases
Outbound Sales Efficiency – AI agents manage cold outreach at scale.
Example: Instead of 500 manual emails, SuperAGI handles them and only passes hot leads to your team.Campaign Optimization – Test subject lines, offers, and CTAs automatically.
Example: The platform promotes the best-performing ad variant, doubling click-through rates.Customer Retention – Keep customers engaged across multiple touchpoints.
Example: A trial user who goes silent gets an automated WhatsApp nudge, reducing churn by 30%.Business Clarity – See sales and marketing performance in one dashboard, no more stitching together reports.
Example: Instantly track lead-to-customer conversion rates without waiting on ops or analysts.
How It Stacks Up
vs. Salesforce/Zoho → They track data; SuperAGI executes tasks automatically
vs. Buying 5–10 different tools → One platform, lower costs
vs. Lighter CRMs (Pipedrive, Freshsales) → More powerful automation, better fit for teams ready to grow
How to Use It (High Level)
Connect your existing tools (email, website forms, calendars, customer lists).
Spin up agents for sales, marketing, or customer support.
Launch campaigns and follow-ups. Basically, AI handles the busywork.
Review dashboards weekly to see time saved and deals closed.
First step: Try SuperAGI’s Free Plan, which includes 20 prospects/day and 2 AI agents. Run your first outreach in week one and track how much time your team saves.
For a in depth overview, check out this video:
🎯Precision: A real-world case where the strategy clicked—and what it means for growth, trust, and traction
The Enterprise Reset: What Salesforce’s Layoffs Reveal About AI-Led Operations
For decades, customer service and sales were powered by large human teams handling outreach, support, and follow-up. Salesforce’s decision to cut 4,000 service and sales jobs and attribute the move to AI agents is a watershed moment.
At first glance, it looks like another tech layoff story.
Thousands of frontline roles eliminated
AI agents now resolving customer issues, qualifying leads, and managing follow-up
Significant reductions in operating costs
Faster customer response times reported
The surface-level conclusion is obvious: Salesforce cut jobs to save money. But the real signal is bigger. This marks the first enterprise-scale proof that AI agents can fully replace core functions in sales and service.
The hidden shifts behind the decision:
AI is moving from assistant to operator.
What began as AI tools suggesting next steps is now AI systems executing the majority of routine interactions. Outreach, qualification, and support are no longer “helped by” AI, they are owned by AI.
Business models are changing.
With double-digit cost reductions and margin growth even as top-line revenue slows, enterprises now face a stark choice: adopt AI agents aggressively or risk falling behind competitors who do.
Human roles are moving up the value chain.
As agents take over repetitive tasks, the humans who remain focus on strategy, creativity, relationship management, and training AI systems. New roles emerge: AI supervisors, workflow designers, conversational architects.
The structure of teams is collapsing.
Instead of hundreds of reps each managing dozens of accounts, companies will increasingly orchestrate small human teams managing fleets of AI agents that scale personalization and engagement at levels no human team could match.
Why this matters for your business:
Lean, AI-heavy models are now enterprise-proven. If Salesforce can cut thousands of roles and maintain service, the same playbook will spread to mid-market competitors.
Margins are being defended with automation. Companies will measure success not only by growth, but by how much cost can be pulled out with AI.
Customer experience is shifting. Many first-line interactions will now be AI-driven, which means your brand voice, empathy, and positioning must be trained into digital agents, not just human staff.
Skill requirements are evolving. Emotional intelligence, creative storytelling, and AI orchestration are becoming the new must-have competencies for growth leaders.
How to apply it as a leader:
Run a workflow audit. Identify repetitive sales and service tasks such as outreach, qualification, and ticket resolution that AI can already handle.
Pilot hybrid teams. Pair a small human team with AI agents and track how much cost and time are saved.
Invest in training content. Your FAQs, brand guidelines, and sales playbooks should be agent-ready. AI will echo what it learns.
Restructure assumptions. Stop planning for large frontline teams. Start planning for small, strategic human units managing dozens of AI counterparts.
Bottom line: Salesforce did not just cut jobs, it set a precedent. AI is no longer an optional add-on, it is the operating model. The companies that adapt now by restructuring teams, retraining people, and redeploying budgets will seize the competitive advantage while others are still waiting for the shock to pass.
🚀 Momentum — A custom GPT I create to help you take action today
Easy Campaign Experimenter GPT: Launch Tests Without the Guesswork
Most small businesses want to test campaigns but get stuck in planning mode. Endless strategy decks, too many tools, and no clear “next step.” Easy Campaign Experimenter GPT cuts through the noise. You enter your business goal, available assets (website, emails, offers, ads), and audience. The GPT instantly produces simple, budget-friendly campaign experiments you can launch this week—complete with copy, CTAs, and a built-in results tracker.
Who it’s for: SMB CEOs, founders, and operators who need marketing momentum without the complexity of an agency or the overhead of a big marketing team.
What it does: You provide your goal (book more demos, grow newsletter signups, increase online sales) and your current assets. The GPT generates ready-to-run campaign ideas such as flash promos, subject line tests, referral nudges, or ad variations. Each idea comes with step-by-step guidance on what to launch, how long to run it, and how to measure success.
Why it’s worth using:
Removes guesswork with a clear “next experiment” every time you’re stuck
Produces copy variations for emails, ads, and CTAs in seconds
Keeps a running results table so you know what works and avoid repeating failed tests
Builds confidence by starting small and scaling into bigger campaigns over time
*Note: You will need a ChatGPT account (ideally a Plus or Team plan) to run this GPT.
Building a sharper sales and marketing engine shouldn’t mean juggling half a dozen AI tools and fighting disconnected workflows.
Let’s cut through the noise.
Book a 30-minute Growth Plan session and we’ll design a clear path: how to use AI to simplify outreach, clarify your positioning, and turn customer signals into repeatable growth.
I also share daily, tactical insights on the real intersection of sales, marketing, and AI over on LinkedIn.
If this issue helped you think faster or act with more focus, pass it along to a peer who’s serious about scaling smarter.
Cheers!
—
Alexandria Ohlinger
CEO, Leadway